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10 Things I learnt in October from ancient cats to doggy bags, old footballs and favoured sperm by Elen Lewis, editor of The Marketing Society
1/Ferrero, the Italian chocolate company consumes 15% of the world’s production of hazelnuts.
2/People who plan to use Microsort, the newest sperm-sorting technique, show a 75% prejudice in favour of girls.
3/One in seven fathers are the primary carers of their children.
4/90% of vets have treated cats aged at least 22, the equivalent of 104 in human years.
5/The forces involved when a woodpecker drills at a tree are up to 1,000 times stronger than gravity.
6/ Footballs were called “fut ballis” in 1497.
7/Two thirds of 16- to 24-year-olds rely on energy drinks to keep them going.
8/The average wait before getting in contact with someone after a first date is now 1.52 days.
9/ The world’s largest family has 181 members – one husband, 39 wives, 94 children, 14 daughters-in-law and 33 grandchildren.
10/ A typical restaurant throws away 21 tonnes of food every year – partly because Brits are loath to ask for doggy bags.
Posted: October 31st, 2011 | Author: will.armstrong | Filed under: 10 Things | Tags: elen lewis, ferrero, food waste, fut ballis, microsort, the marketing society, world's largest family | Leave a Comment »
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10 Things I learnt this month, by Marketing Society editor, Elen Lewis from noisy koalas to carrot jam, mac owners and Britain’s most stolen vehicle
1/ Koalas bellow.
2/ Facebook hosts 4% of all photos ever taken.
3/ Victorian housewives made jam with carrots as a stand-in for apricots.
4/ Yawning cools down the brain
5/ New homes in Denmark are 80% bigger than new homes in the UK.
6/ 40% of active Twitter users to do not tweet at all, they just follow other people.
7/ Last year, Cliff Richard sold more calendars than any other male celebrity.
8/ One in five British graduates (1.34m) are earning less than the median wage for someone educated to A-level standard.
9/ Mac owners are 80% more likely to be vegetarians than PC owners.
10/ The Ford transit is Britain’s most stolen vehicle.
Posted: October 3rd, 2011 | Author: elen.lewis | Filed under: 10 Things, Uncategorized | | Leave a Comment »
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10 Things I learnt in August from a bloom of jellyfish to 726 hangovers and Gaddafi’s love of Rice by Marketing Society editor, Elen Lewis
The average Briton suffers 726 hangovers in a lifetime.
The collective noun for a group of jellyfish is a “bloom”
Apple founder Steve Jobs patented designs for two glass staircases.
Almost a quarter of new words added to the Chambers Dictionary come from internet culture.
Female birds like confident males.
Asda Illustrated is the UK’s top-selling magazine.
Col Gaddafi’s compound contained a photo album filled with pictures of former US Secretary of State Condoleezza Rice.
Our ancestors began cooking 1.9 million years ago.
Stress really does make hair turn grey.
A planet 4,000 light years away from earth is made almost entirely of diamonds.
Posted: August 30th, 2011 | Author: elen.lewis | Filed under: 10 Things | Tags: 10 Things | Leave a Comment »
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10 Things I learnt in July from calling the speaking clock to skinny wives, pyjamas in bed, stick insect sex and buying female hedge funds by Marketing Society editor, Elen Lewis
The key to a happy marriage is based on the wife remaining slimmer than the husband.
Only 3 per cent of hedge funds are run by women. But in the last nine years, female-managed hedge funds have outperformed male-managed ones by 55 per cent.
Lions will most likely attack humans just after a full moon.
The Speaking Clock still receives 30 million calls each year.
Stick insects can go without sex for one million years.
The ideal slice of toast should be cooked for exactly 216 seconds.
Listening to the radio is what makes Britons happiest.
Less than 15 per cent of Wikipedia’s contributors are women.
More than four in ten Britons wear pyjamas, up from 29 per cent in 2000.
The most boring day in history was 11th April 1954: a general election was held in Belgium, Turkish academic Abdullah Atalar was born and footballer Jack Shufflebotham died—but that was it.
Posted: July 25th, 2011 | Author: elen.lewis | Filed under: 10 Things | Tags: 10 Things, elen lewis | Leave a Comment »
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10 Things I learnt last month from the penguin Mexican wave to home brewing with Iron Age man by Marketing Society editor, Elen Lewis
Urban pigeons remember who will feed them and who will chase them away.
Half of Britons have German blood.
A female tennis player’s grunts can reach 95 decibels.
Iron age man was into home brewing.
Women don’t see Porsche drivers as marriage material.
Spiders use their webs to breathe underwater.
Men are the first to say ‘I love you’ in a new relationship.
Chimps can outperform eight-year-olds in tasks.
Penguins do a Mexican wave to stay warm.
Heart disease is less common among religious people.
Posted: June 27th, 2011 | Author: elen.lewis | Filed under: 10 Things | Tags: 10 Things, elen lewis | Leave a Comment »
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Our Marketing Leaders Programme ended on a high last Friday with a wonderful whisky discovery courtesy of Dewar’s. Our delegates left the programme with their heads full of inspiration and knowledge about leadership – and also fabulous facts about whisky. Did you know…?
1) Nosing and tasting – the nose is the most important factor, far more powerful to determine flavours than the tongue.
2) Swirling the glass can determine viscosity, therefore age and weight in the mouth.
3) Don’t be misled by colour; it plays little role in the quality of the whisky.
4) John Dewar was one of the first whisky blenders, founding his business in 1846.
5) Dewar’s whiskies are based around the Aberfeldy single malt, a distillery built by the Dewar family.
6) Tommy Dewar, the son of the founder, was a marketing pioneer, creating the first cinematic for a drinks product and producing a campaign that ran for over 70 years – The Spirit of Forefathers.
7) There are approximately 100 distilleries in Scotland, producing 12,000 registered brand names and exporting to 200 countries. Whisky is the UK’s largest food and drink export.
8) Dewar’s White Label, the largest selling Scotch in the USA, is a blend of up to 40 different single malt and single grain whiskies. The blend is famous for the phrase “Never Varies”.
9) Dewar’s double ageing process involves maturing all of our whiskies for at least 12 years before blending and putting the blend back into casks until the flavours marry, creating a whisky with a fuller flavour, smoother mouthfeel and longer finish.
10) Dewar’s is one of the most awarded whiskies in the world, winning over 350 so far; it has long been known as “The Medal Scotch Of The World”.
by Stephen Marshall, senior global brand ambassador, John Dewar and Sons Ltd
Posted: May 17th, 2011 | Author: maddie.york | Filed under: 10 Things | Tags: 10 Things, Dewar's, Marketing Leaders Programme, whisky | Leave a Comment »
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10 things I learnt last month from clever birds, to moving the earth, Gendarmerie’s liquid lunch and dinosaur toothache, by Marketing Society editor, Elen Lewis
City dwelling birds have larger brains than those that live in the countryside.
Heart attacks in the morning do more damage than those later in the day.
Tesco sold 120 miles of bunting before The Royal Wedding – enough to wrap around Westminster Abbey 200 times.
CDs were designed to be 12cm (4.8in) in diameter, because it provided sufficient capacity at 75 minutes to store all of Beethoven’s Ninth Symphony.
French police are currently allowed 25cl of wine or a small beer with their lunch while on duty
Dinosaurs suffered from toothache.
The Japanese earthquake moved the country towards the US by 13 feet. It also shifted the Earth’s axis by 6.5 inches and shortened the day by 1.6 microseconds.
Soap and water can be better than hand gels and wipes at tackling germs.
Spies used to engrave messages on toe-nails.
The average person experiences a micromort (a one in a million chance of dying) by driving 230 miles in a car, riding six miles on a motorbike, travelling 6,000 miles in a train or by taking three flights.
Posted: May 3rd, 2011 | Author: elen.lewis | Filed under: 10 Things | Tags: 10 Things, elen lewis, marketing society editor | Leave a Comment »
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10 Things I learnt last month, by Marketing Society editor, Elen Lewis.
About 40% of skyscrapers due to be completed in the next six years will be in China.
Half of all Pakistani children cannot read a sentence.
The ransom paid to release Richard the Lionheart, captured in 1192 on his way back from fighting the Crusades, was the equivalent of about £2bn in today’s money.
The average time Britons have their first alcoholic drink in the evening is 7.11pm.
More than a fifth of the world’s population live in the time zone GMT+8.
The lifespan of the average British person increases by five hours a day.
The average hug lasts three seconds.
A water flea 2mm long has 50% more genes than a human.
One in 10 of the world’s adults is obese.
A soldier’s starting salary is nearly £8,000 less than a police officer’s.
Posted: April 4th, 2011 | Author: elen.lewis | Filed under: 10 Things | Tags: 10 Things | Leave a Comment »
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10 things I learnt last month, from Bible talk and ant retirement to polar bear marathons and pilots’ coffee breaks, by Marketing Society editor Elen Lewis.
Polar bears can swim for nine days.
Tony Blair never had a mobile phone as Prime Minister.
“From strength to strength”, “the salt of the earth” and at least 256 other distinct phrases from the King James Bible are in modern English idiom.
Cockpits have coffee cup holders.
Women’s tears reduce sexual desire in men.
President Kennedy’s famous line “Do not ask…” was inspired by the headmaster of his prep school.
Door number 243 is the unluckiest address in the UK.
Men’s waistbands are at their highest point when men reach the age of 57, just seven inches below their armpit.
The Barbie doll has had 125 careers since 1959.
Ants retire from chewing leaves.
View the archive of ‘10 Things’ blogposts.
Posted: February 7th, 2011 | Author: elen.lewis | Filed under: 10 Things | Tags: 10 Things, Barbie, elen lewis, King James Bible, Tony Blair | Leave a Comment »
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10 Things I learnt last month from fur coat mortgages to welsh birds and happy chocolate by Marketing Society editor, Elen Lewis
Penguin is a welsh word.
Coronation Street was going to be called Florizel Street.
In the Arctic Circle you can take a mortgage out to buy a fur coat.
A cup of coffee combined with a 20-minute nap will double the caffeine effect.
The number of schools teaching cheerleading is triple the number that teach judo.
One in three people aged over 65 will die with dementia.
The number of people raising funds for charity has doubled in the last three years.
Arbroath is the happiest place in Britain; Eastbourne and Slough the most miserable.
Severely depressed people eat twice as much chocolate per month (11.8 servings) as the non-depressed (5.4).
Donald Trump’s hair is real.
Posted: December 7th, 2010 | Author: elen.lewis | Filed under: 10 Things, Nice to Know, Uncategorized | Tags: 10 Things | Leave a Comment »
